My name is Victoria and I am a senior Marketing student at Elon University aspiring to be a brand manager, content editor or digital media strategist in the fashion industry.

I am hard-working, committed, detail-oriented, organized and creative. I am a perfectionist with endless curiosity. I am victim of being unable to put down a good read and have a habit of overdressing.

This blog catalogs my observations of different brands and their marketing strategies. 

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